Eleanor Wang

• Established Bitget‘s VIP team and built up entire VIP ecosystem from scratch.
• Closely coordinated with product and tech teams to develop VIP frontend、VIP MGT backend and BI data-tracking products.
• Hatched and conducted comprehensive operation plans that consistently achieved targets for increased initial connections-built. Conversion rate maintains around 25%.
• Developed thorough understanding of key clients' needs and requirements to prepare tailored privileges and solutions, like spot lending, OTC, large withdrawals, sub-account custody, and added-value privileges like bank cards and third-party asset custody etc.
• Launched cross-promo or internal campaigns aiming at categorized groups that achieved goals for recruiting or maintain VIPs. ROI remains over 500%-4000%.
• Built and maintained strong client relationships to drive business growth.
• Monitored market trends and competitor performance and analyzed gaps to update promotional strategies.

• Monitored market trends and closely worked with MM team to constantly upgrade list and delist strategies of futures trading pairs.
• Designed and executed operation strategies for increased FFT and user retention, increased monthly retention from 30% to 42%.
• Collected and filtered users' feedback, plus sorting out trading stats, handing in repeat problems/requests to product team. Assisted in testing new and updated features to ensure their quality before going alive.
• Developed campaigns tool set, optimizing approaching systems and increasing futures business' impression to improve operational quality and team efficiency.
• Trained and guided team members to maintain high productivity and performance metrics.

increased sales revenue by 16% in 2021 compared to 2020, with a twofold increase in mobile sales. the main factors contributed to sales boost as follows,

• Expanded business lines, from website to applications and API.
• Improved website visibility through development and implementation of SEO & ASO strategies. Achieved a 12-times increase in web search indexing within three months. Core product keywords maintained rankings between 3rd to 5th on iOS.
• Recruit a BD team to develop business- type clients, providing tailored visual designed templates and ui&ux solutions to meet clients' demands.
• Built strong relationships with industry professionals and influencers in PPT industry. make the most of use of their influence to promote brand.
• Implemented a comprehensive funnel analysis for user paths and behaviors, leading to data-driven product iterations and improved registration and payment conversion rates.

• Successfully Initializing Fotor localization in domestic market from scratch. Generated daily traffic to over 100,000 u. After launching premium features and templates, with the AARRR funnel model, increasing user conversion from registration to payment from 6% to 19%.
• Boosted traffic on Fotor's overseas version to a 300% increase through SEO optimization. and providing tailored API for Wix website builder, Dropbox cloud storage, and other related industrial collaborators.
• Proactively sought for cross-promo opportunities with other branding such as Sichuan Airlines, Huawei, Ctrip, Uber, various consulates in Chengdu (Australia, Poland, Czech Republic, New Zealand, and the United States), Sichuan Fine Arts Institute, and Tsinghua Art & Design Institute.
• During the testing phase of the Facebook Messenger open platform, we were the only one selected developer for the China region among 32 global development teams.
• Achieved Google Play's Top Developer status. In the China region, only 30 companies were recognized as high-quality developers. Also, received the Google Play Excellent Android App award in 2016. Fotor app was frequently featured in the App Store and Google Play Editor's Choice.
• Represented the company in entrepreneurial competitions, winning the "Global App Innovation Competition," ranking first in China and receiving 2 million CNY in entrepreneurial support funds. Also received the "Champion of Sichuan Province/Outstanding Enterprise in China Innovation and Entrepreneurship Competition," "China Good Application - Best Design Award," and "Chengdu Creative Design Week - Best Design Award," among others.

Business Side:

• Monitored industry trends, keeping current on latest changes and competition in industry.
• Product operations included monitoring project management reports, operational activity data, etc. Proficient in using Excel functions to analyze fluctuating data and organize specialized data analysts for interpretation. Drove product iterations based on data, improving registration and payment conversion rates.
• Content operations involved selecting topics for new media, editing articles, and writing important news releases. Effective integration of timely hot topics with existing product business. Produced multiple viral articles. Highly familiar with recommendation mechanisms on third-party platforms like Zhihu and Toutiao. Rich network resources in vertical media and KOLs.
• Proficient in SEO and SEM, with a specialization in ASO. Independently managed Fotor's ASO work in over 27 languages, including keyword coverage, ranking optimization, data analysis, and continuous improvement.
• Identified opportunities to improve business process flows and productivity. establishing depth cooperation with FB Messenger, PNY, Google, etc.
• Monetization of traffic, including integrating third-party advertising monetization SDKs like AdMob and Facebook. Worked closely with the growth department to achieve an average daily advertising revenue of $10,000.

Management Side:

• Hired and managed employees to maximize productivity while training staff on best practices and protocols.
• Evaluated and Quarterly OKR assessments for department personnel were established. Efficient communication with the team and adjustments to core tasks were achieved through CF