Shuyu Zhou
Event Management
Guangzhou,Guangdong
Summary
Inspiring Chief Editor with 5 years of content creation and development oversight delivering relevant and engaging content to readers. Successfully collaborates with stakeholders to accurately present brand in print and online media. Strong writing, communication and computer skills and powerful commitment to creativity and innovation.
Overview
6
6
years of professional experience
2
2
Certifications
Work History
Editor-in-Chief/Marketing Manager
People's Daily Media Advertising Co., Ltd
Beijing
05.2018 - 05.2021
- Collaborated with market development teams to create and implement content marketing campaigns and tactics.
- Responsible for coordinating the overall planning, visual design, construction, and content maintenance of an App named People's Culture and Tourism ( missioned by the Ministry of Culture and Tourism).
- Developed publication website, blogs and social media presence.
- Oversaw, trained and developed writers, assistants and junior editors to optimize production and quality of work.
New Media Editor
Harper's Bazaar Art, Trends Group
Beijing
10.2015 - 07.2018
- Identified compelling, unique stories of art world, fashion, jewelry, watches, cars, architecture, design and user-generated content of interest to audience.
- Obtained a great increase of followers from 4000 to 100,000 in four months at Wechat and Weibo platform Harper's Bazaar Art and awarded as one of the best new media departments of Trends Group in year 2016 and 2017.
- Developed customers including Lamborghini, Maserati, Peugeot, Infinite, Moncler, Van cleef & Arples, Berluti, etc.
- Collaborated with artists, curators, designers and Galleries to deliver content of highest quality.
Education
Bachelor's Degree of Management - Exhibition Economy and Management
Shanghai Normal University
Skills
Story pitching
Customer Relationship Management
Brand Development
Campaign Management
Chinese Traditional Fengshui and Ziweidoushu
Interpersonal Communication
Keen eye for detail
Other Experience
- 2021 to Now | Publishing articles specializing in Chinese Taoist philosophy on Wechat, get more than 3,000 followers and more than 100,000 views
- 2022 to Now | Engaged in online consulting business including career planning, wealth allocation, marriage counseling and other life coach businesses
Certification
Certificate of Qualification for Basic Training of Psychological Counselors
Timeline
Certificate of Qualification for Basic Training of Psychological Counselors
05-2023
Editor-in-Chief/Marketing Manager
People's Daily Media Advertising Co., Ltd
05.2018 - 05.2021
Fund Qualification Certificate awarded by Asset Management Association of China
03-2018
New Media Editor
Harper's Bazaar Art, Trends Group
10.2015 - 07.2018
Bachelor's Degree of Management - Exhibition Economy and Management
Shanghai Normal University