Dynamic and results-oriented professional with a proven track record in team management and marketing strategy. Excelled in project leadership at HSBC, enhancing brand exposure and user engagement. Demonstrated exceptional organizational skills and excellent communication, facilitating successful market entry strategies for niche brands at the Masood Entrepreneurship Centre.
Hardworking and passionate job seeker with strong organizational skills eager to GMP. Ready to help team achieve company goals.
Entrepreneurship program: I offered to set up a consultancy focused on niche brands from the UK and abroad to help them enter the Chinese market. Through market research and strategic planning, I designed the whole process plan from brand positioning to implementation, highlighting the combination of cultural adaptation and market demand.
Project management: Adopt Coaching Leadership Style to guide team members to complete assigned responsibilities and tasks.
Market research: Investigate the financial statements and customer service feedback of HSBC and other competitors in the past five years, and vertically compare the strengths and weaknesses of HSBC.
Program proposal: Based on market research planning and data analysis, I identified the potential opportunities of HSBC and proposed a cross-border remittance service plan specifically for overseas students.
Campus marketing: I took the initiative to contact a number of universities in China and successfully coordinated and held a number of lectures to enhance the visibility and influence of the institution.
Customer service: After recruiting the students, I actively tracked the consultation of the students, and proposed a suitable study plan for them according to their experience and background.
Project Management: As the team leader, I am fully responsible for the operation of the team, including division of labor and coordination, resource integration and goal setting.
Marketing program: Enhance brand exposure and user engagement by using social media interactive challenges and short videos to plant grass online; Offline combination of scene experience activities and smart product pop-up store to enhance user participation and purchase conversion rate.
Effective communication: I maintained efficient collaboration with team members through clear goal communication and effective task assignment.
IELTS: 65
Power Point production ability
Brand building
Team management
Teamwork
Decision-making
Excellent communication
Organizational skills
Marketing strategy
A writing blogger with thousands of followers on Chinese social media site Red Book. Have a unique perspective on things and write well.
Organization Member at Women in Business at Indiana UniversityOrganization Member at Women in Business at Indiana University
Member at SDSU Women in BusinessMember at SDSU Women in Business
CEO at WOMEN OF BUSINESS ENTERPRISESCEO at WOMEN OF BUSINESS ENTERPRISES
Clinical Observer at Dr.Ghatan Dermatology and Cosmetic SurgeryClinical Observer at Dr.Ghatan Dermatology and Cosmetic Surgery
Student Research Assistant at University Of QueenslandStudent Research Assistant at University Of Queensland